Show 032 Quick-Guide
- Jumping right in to the scoop about podcasting sponsorship – you ask, we deliver.
- What is the definition of a “seasoned podcaster” and why they are not the best to give you advice to help you make money.
- Why did Elsie choose that definition of a ‘seasoned podcaster’.
- A bit of history of “the podcaster” and how that plays into the culture of monetization and sponsorship in the medium.
- Seasoned podcasters have a wealth of experience in building a fanbase, sustaining passion, workflow/hacks and creating great content – NOT how to pitch and sell their podcast.
- The way it’s been it’s been – as advertising in podcasting stands.
- We break down numbers – download and cash – of the podcasting advertising “standards.”
- Time to debunk VOLUME (aka podcast download numbers) as the ONLY way to get sponsorship for your podcast.
- Why the CPM model is not the best model for podcasting – Elsie preaches a little bit.
- What you need to have in place before you can start looking for and negotiatiating podcast sponsors.
- The 3 essential things that you need to get yourself a sponsor for your podcast.
- What exactly IS crazy valuable content?
- What is the definition of an engaged audience?
- ENGAGEMENT + INTIMACY (you being you) = Perfect Partner Results (your perfect partner is your potential sponsor/advertiser)
- The ultimate golden ticket to getting the perfect sponsor – and it’s NOT what you think.
- Q&A from our She Podcasters! Erika, Kira and Carmen get their questions answered!
Thoughts on podcast sponsorship?
What are the challenges that you feel you have to get yourself a sponsor?
What are the actions that you wanna take to start to lessen those challenges?
Links mentioned by Jess and Elsie!
- Anne’s Fearless Launching website
- Anne’s Fearless Launching show!
- The Wolf of Wall Street
- The Virtual Assistant Podcast
- Family From The Heart
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