Show 004 Quick-Guide
- What we’ve seen has been the most effective for marketing a podcast
- When you promote, do you know where your listeners are coming from?
- Jessica’s promotion workflow for Lady Business Radio
- Elsie’s promotion workflow for Libsyn’s The Feed
- Promoting your podcast BEYOND social media
- Is a dedicated podcast app worth it?
- Being interviewed on podcasts is a great way to promote the show – easier point of entry!
- Promoting other people’s podcast – do you do it?
- Elsie’s super stellar ways of getting feedback and growing your audience
- What exactly do you want from your marketing? engagement or growth or???
FEEDBACK REQUEST!
What was your most effective means of marketing your podcast? What has worked or hasn’t worked?
What causes you to take action with a podcaster?
What drives you to leave a comment, respond in a group, or leave us feedback?
Links
- Rob’s article on twitter followers NOT equaling podcast listeners
- Joy Junkie Podcast episode with Jessica
- Ep 20 of The Feed: The Golden Rule of Editing, The EFF Challenge & Is a Dedicated Podcast App Worth It?
Leave us feedback!
You can comment below, go to the Facebook group, or email us at feedback@shepodcasts.com!
Elsie,
I think you’re success on Google+ is determined by your activity. I’m very active on Google+. I sent you a direct message once and you never replied. When people don’t engage back you kind of write them off as not being there. Not complaining – you do a great job in the She Podcasts group on Facebook. But if you want to have an audience on G+, then you have to be there yourself. Rob is there and responding, by the way. 🙂
As for marketing – you guys should be able to pinpoint exactly where your audience is coming from. If you use the url builder feature with Google Analytics (https://support.google.com/analytics/answer/1033867?hl=en) you can target exactly. Within Google Analytics I can see exactly which page (of 3 that I have ) on Facebook my audience is coming from for each individual episode. It is awesome. You can do the same for G+, Twitter, LinkedIn, etc.
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