The first credible study of the profile of podcast creators in America, put together by Sounds Profitable, in partnership with Edison Research – and of course, Elsie and Jess break it down for you!
Sounds Profitable, in partnership with Edison Research, has put together the first credible study of the profile of podcast creators in America. This is an incredibly important benchmark in the history of podcasting and the first of many regular reports Sounds Profitable will be publishing to chart the future of the audio business.
This report looks at the characteristics and behaviors of the persons creating podcasts in America and includes demographic information as well as behavioral data, content preferences, and attitudes about monetization and advertising.
Download the slide deck
BIPOC Podcast Creators have created a social media campaign called, Podcasters United, to show solidarity with women and pregnant people who are and will be irrevocably harmed by the removal of our rights, and to bring attention and resources to the people on the front lines of this fight who are supporting our impacted communities.
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